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Values, Missions & Vįsįon


THE STORY OF CARAMEL ROZE

Once upon a time...

Elsa was a Soap Workshop Animator in Montreal, where she learned to make soaps with the Melt n' Pour! method. One day she brought her mother to do a workshop with her on Mother's Day. After the activity, they went to buy a snack at Herbivores, a 100% Vegan grocery store that was a minute away from where she worked. When they arrived, soaps in hand, one of the owners of Herbivores was completely hooked on the aesthetics of the soaps; he asked her if he could sell them at his market. She told him that she didn't sell them, that she made them for pleasure. The owner replied that he didn't care, that he wanted them in his grocery store! So Elsa said, "Okay, I'm going to start my own company haha! ».

On August 17, 2017, she went to carry her first delivery of 14 soaps: 7 in the shape of doughnuts & 7 in the shape of pies, which you see in the picture on the left.

She started her business with a budget of 50$, including 10$ that were given to her!

Yeah, she really didn't know what she was getting into haha...!


The Owner ♥

Elsa studied Interior Design & Visual Merchandise, but her student job as a Biocosmetician made her fall in love with the field of Natural Cosmetics. This experience inspired her to create her own cosmetics company. The colourful & unique essence of the company is simply a reflection of Elsa's personality.


"I WANT TO CREATE A LIFE THAT LOOKS IMPOSSIBLE TO REACH
IN QUEBEC, TO INSPIRE OTHERS TO BELIEVE IN IT."

- Elsa


THROWBACK



OUR FIRST WHIPPED BODY BUTTERS

CARAMEL ROZE TODAY


Team Caramel Roze ♥